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The Knot co-founder Carley Roney shares her favorite tips for winning the business of today's brides. She also reveals industry stats — hot off the presses — from the media group's 2013 Jewelry and Engagement Study.
Shane O'Neill, director of digital marketing at Fruchtman Marketing, gives valuable do's and don'ts and puts you on the path to becoming a master of social marketing.
Learn best practices for merchandising, promotions and customer service from the world's very best retailers in every business category.
In a special follow-up to his keynote address, branding guru Martin Lindstrom chats with INDESIGN editor-in-chief Trace Shelton about ways jewelers can be unique.
Steve Robinson, regional development director for Constant Contact in Chicago, talks about how businesses can stay connected with customers using email marketing.
A list of 28 things to do all the time, every time, with every client, from sales trainer Shane Decker.
The debut of Generation Next's Sparkle Award was presented last night to Cassandra Erin. Her work takes parts of letter, notes or doodles written and drawn by loved ones and reworks them into jewelry.
“The day of putting out wine and cheese with some toothpicks is over,” said Terry Chandler of the Diamond Council of America, who was moderating a Sunday panel at The SMART Jewelry Show on store events.
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