Todd Reed Job Title: President Company Name: American Jewelry Design Council Sessions speaking at   MO-18 The Designer Jewelry Opportunity: I. Gorman The first contemporary designer working exclusively with rough diamonds, Todd Reed is a true innovator, holding firm to his beliefs and boldly taking risks. He has been on the forefront of what he calls “the raw elegance movement”. While he was once ‘alone on the edge”, he is now joined by large diamond jewelry companies, who have helped him increase consumer awareness of the mystery and the intriguing natural occurrences found in these ‘un-cuts.’