Malcolm Alderdon Job Title: President Company Name: ARMS, USA Sessions speaking at   MO-12 Know Your Numbers: How Much Do I Buy Malcolm Alderton entered the jewelry industry in 1963 as a watchmaker and jeweler, before purchasing his own retail jewelry store in 1973. In 1983 when Malcolm realized that he, like many other retailers, needed help to improve profitability by gaining total control of his business he established a company now known as ARMS (Advanced Retail Management Systems).  With the advent of personal computers, Malcolm immediately recognized their value as a business tool and so designed the specifications for, and commissioned the programming of a software package to support jewelry retailers. For the past twenty six year, Malcolm has continued to apply his business development experiences to provide ongoing software development ideas, resulting in the world’s premier software package for the business development of jewelry stores. Under Malcolm’s leadership, ARMS continues to grow and develop, and now extensively markets business development systems to the jewelry industry in New Zealand, Australia, the United States, Canada, Malaysia, Singapore and the Caribbean. Since ARMS’ inception, Malcolm, as a Business Development Consultant and Educator, has been in demand to advise owners of hundreds of jewelry stores on business development issues including astute stock management, essential staff management, tight cash flow management, business expansion, multi generations working together and business succession planning. Malcolm, who is results driven, brings the focus, clarity and inspiration to help retail jewelers develop their businesses and enhance the quality of life for themselves, their families and the staff they employ. Malcolm has also lectured regularly at various business seminars, conferences, and jewelry industry meetings worldwide, as well as at ARMS Business Development Conventions and Workshops.  A powerful and persuasive speaker, Malcolm delivers informative, entertaining and motivational addresses that give his audiences focus, clarity and inspiration.